If you use this website in your research, please cite our research:
A. Selin Atalay, Siham El Kihal, and Florian Ellsaesser (2023), “Creating Effective Marketing Messages Through Moderately Surprising Syntax”, Journal of Marketing https://doi.org/10.1177/00222429231153582
The algorithm will analyze your text and measure the syntactic surprise and tell you:
The “effective” range of syntactic surprise is defined based on a series of scientific studies conducted in various marketing contexts.
In Atalay, El Kihal, & Ellsaesser (2023), you will find a detailed description of the origins and mathematical definition of syntactic surprise.